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Customer Acquistion vs Customer Retention?

When is the best time of day to send that email reminding clients to buy your product or renew their service?

Don’t rely on generic marketing advice, look at your customers and predict when they buy so your email hits them just at the right time to press the buy button.  Data Analytics allows you to find out which customer buys what product when, thus allowing for highly specific targeted marketing activity.

 

 

Identify your key customers.  When you have a large customer base, it is essential to understand the trends and patterns.  Who are your key customers, who are you emerging customers, who are you losing and why?

Use our marketing analysis app to work out how much you spend on attracting a new customer and compare it to your customer retention rate.

 

https://suebayes.shinyapps.io/marketingv2/

 

It’s absolutely vital to keep and know who your customers are.

https://www.invespcro.com/blog/customer-acquisition-retention/

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